A Global Insights Research Company

G2 & Associates experience and innovative approach to research helps companies in the energy field devise meaningful, actionable insights that provide timely information on energy products, programs and services.

Areas of our work in the energy sector include retail and wholesale electric and natural gas markets, the development of new nuclear facilities, corporate reputation, consumer education and corporate branding.

Research activities include market segmentation, brand strategy and implementation, advertising, program design, consumer education and database marketing.